About

Empowering eCommerce success through intelligent inventory management.

At Sellopod, we understand the challenges eCommerce businesses face in managing inventory efficiently. Our mission is to provide innovative, AI-driven solutions that simplify inventory forecasting and management, enabling businesses to thrive in a competitive marketplace.

Our Story

Built from firsthand inventory complexity.

Founded by a team of eCommerce enthusiasts and tech innovators, Sellopod emerged from firsthand experiences with the complexities of inventory management. Recognizing the need for a smarter approach, we developed a platform that leverages advanced algorithms to predict demand accurately, reduce stockouts, and optimize stock levels.

Inventory is where growth, cash flow, marketplace ranking, supplier lead times, and customer trust collide. Sellers do not need another dashboard that leaves the hard decisions for later. They need a fast way to understand what to order, when to order it, and which products are putting the business at risk.

What we optimize for

Fewer stockouts. Less dead stock. Cleaner purchase planning. Better cash flow. More confident decisions before the next purchase order is placed.

Mission And Vision

We want inventory planning to feel less reactive and more deliberate.

Sellopod exists to help growing sellers replace guesswork with trustworthy forecasts, clear replenishment actions, and shared operating context.

Mission

Give eCommerce sellers the data, forecasting, and workflow clarity they need to buy inventory with confidence while protecting cash flow.

Vision

Make intelligent inventory planning accessible to every serious seller, from the first multi-channel catalog to a mature operation with suppliers, 3PLs, and finance teams.

Promise

Turn sales history, demand signals, and operational constraints into practical next steps instead of another static report.

Meet The Team

Operators, builders, and eCommerce problem-solvers.

Rus Hughes

Rus Hughes

CEO & Founder

Product direction, seller workflows, and turning operational pain into practical software.

Claudia Armstead

Claudia Armstead

COO

Operations, customer success, and the systems that keep growing businesses organized.

David Pashley

David Pashley

CTO

Technical architecture, data reliability, and the forecasting foundations behind Sellopod.

Our Values

The principles behind the product.

The original Sellopod values still stand. We have expanded them to make clearer how they shape the product and the way we work with customers.

1

Innovation

We are committed to continuous improvement, integrating the latest technologies to provide cutting-edge solutions.

Innovation matters when it removes real friction: fewer spreadsheet checks, better reorder confidence, and faster answers when demand shifts.

2

Customer-Centricity

Your success is our priority. We tailor our services to meet your unique business needs.

We build around the way sellers actually operate, from multi-channel SKU groups to supplier lead times and the cash constraints behind every purchase order.

3

Integrity

We operate with transparency and honesty, building trust with our clients and partners.

Forecasting should make decisions clearer, not hide uncertainty. We value plain explanations, realistic assumptions, and data that can be questioned.

4

Collaboration

We believe in the power of teamwork, both within our company and in partnership with our clients.

Inventory planning touches finance, operations, founders, suppliers, and fulfillment partners. Sellopod is built to help those teams work from the same picture.

Built By Operators

Practical tools for modern eCommerce businesses.

Sellopod is developed and operated by Rad One LTD, a UK-based company focused on building practical tools for modern eCommerce businesses.

We believe inventory decisions should be driven by data, not guesswork, and Sellopod exists to make that possible.

Forecast smarter before your next stock decision.

Connect your sales channels and turn inventory planning into clear reorder actions.

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