Amazon Ads reporting for sellers who run their own ads
Spend less on Amazon search terms that never sell.
Sellopod is Amazon Ads reporting for sellers who manage their own campaigns. It imports your campaign performance every day and shows spend, sales and ACOS by campaign, search term and placement, next to your sales and stock, so you can see what's spending without selling.
1 month free trial, no credit card required
Our sales team walks you through Sellopod with demo data on Google Meet.
Spot what spends without selling
Connect your Amazon Ads account and Sellopod brings in three kinds of report through Amazon's Ads reporting API:
| Report | What it shows you |
|---|---|
| Campaign performance, imported every day | Spend, attributed sales, clicks, impressions and purchases per campaign |
| Sponsored Products search-term reports | Spend, sales and ACOS for each search term that triggered your ads, so terms with spend and no sales stand out |
| Sponsored Products and Sponsored Brands placement reports | Spend, sales and ACOS by placement (top of search, product pages, rest of search), so you can see which placement earns its spend |
Find the terms that cost money without sales, cut them in your Amazon Ads console, and less of next month's budget goes on clicks that never sell.
Stop paying for clicks on stock you're about to run out of
Your ad spend and sales sit next to the same product's stock in every warehouse and its stock-status flag. When a SKU is running low, you can see whether a campaign is still buying clicks for it, and pause before you pay for sales you can't fill.
See which products the ads are eating
- Profit after ads. Amazon Ads spend is included in each product's profit, so you can see which products earn after their ads and which ones the ads are eating. See how profit is worked out
- What customers say. Amazon's review topics (what customers praise or criticise, and how each topic relates to star rating) sit next to sales and ad spend, so you know which listing problems to fix first.
- Ask Claude. Through Sellopod's read-only MCP server, Claude can answer questions about your campaign, search-term and placement data together with your stock and sales, without you building a report. See AI access (MCP)
Set it up in three steps
- Sign up and connect Amazon and your Amazon Ads account. What connecting Amazon Ads brings in
- Let the first daily import run.
- Start with the search-term report: terms with spend and no sales, then compare placements by ACOS.
Sellopod and Amazon
Sellopod reads your Amazon Ads data. It doesn't change your campaigns, bids or budgets; you make changes in your Amazon Ads console.
Sellopod is an independent company and is not endorsed by Amazon.
Amazon, Amazon Ads, and all related logos are trademarks of Amazon.com, Inc. or its affiliates.
What we import from Amazon, what it's used for and how long it's kept: How we use Amazon data
Found a security problem, or think Amazon data is being misused? Report it
Questions about Amazon Ads reporting
Will Sellopod change my bids for me?
No. It's reporting, not bid automation: it shows you what's spending without selling, and you decide what to change in Amazon Ads.
Which ad types do the reports cover?
Campaign performance covers your campaigns; search-term reports cover Sponsored Products; placement reports cover Sponsored Products and Sponsored Brands.
Does product profit include the cost of the goods?
Not yet for Amazon orders. Each product's profit counts Amazon fees, refunds and ad spend; product costs for Amazon orders aren't included.
Which marketplaces?
Sellopod works with Amazon US, UK and EU marketplaces.
Who built it?
Sellopod was built by a group of Amazon sellers to manage their own businesses, and we still run our own Amazon business on it.
Can I see it first?
There's no self-serve demo account. Book a call and our sales team will walk you through Sellopod with demo data on Google Meet, or sign up and connect your own account.
What does it cost?
Prices are on the pricing page, in USD.
Find the search terms that never sell
1 month free trial, no credit card required